Many folks think running a business is easy, but one mistake can cause lots of damage to your reputation. It can be hard to get that back once you have lost it.
Make sure you are a personable on the web. Posting tweets and status updates will not work unless you actively communicate regularly with your fans. Answer questions that are asked of you; do this as quickly as possible If you are not sure of the answer, let the person know you are actively searching for the answer they need.
Make sure that your reputation stays strong by working to win over a dissatisfied client. Turning negative experiences into good ones can show customers that you care about them. It’s even better if you do this on the Internet.
Be sure you’re keeping an eye on social networking platforms. Most customers will expect companies to answer questions on social media today. You can stand above those businesses won’t be quite as vigilant.
Stay current with information and news about your service or product. This can help ensure that the information you are supplying your customers up to date too. Spend 5 or 10 minutes daily searching online for important stories of interest.
Monitor what’s being said about you have online. You can never tell when a negative comment is made so you have to check often. Monitoring search engine results yourself will help keep you on top of the top. Do this a bi-monthly basis.
Keep all private sales or promotions private. This rings particularly true when you are settling complaints and offer customers a discounted remedy. You don’t want to post exactly how you are handling a complaint only to see more complaints from those trying to get something for free.